When it comes to peddling the LG Electronics G7 ThinQ smartphone that goes on sale in the coming weeks, the South Korean tech giant has been asking a question internally: "What's it going to take to get consumers to choose LG?" The ability for LG and other phone makers to make major inroads into Apple and Samsung territory will likely hinge on them taking the kind of bold risks that few have exhibited so far. That's not meant to be an indictment of the G7 ThinQ, which on first impression is a very nice and solid--if not particularly inspiring--handset. But this latest flagship comes across as another me-too device, a good phone likely to get thrown into the mix with all the other iPhone and Galaxy look-a-likes. Specs-wise, the G7 ThinQ (pronounced "thin-cue") has a bright, 6.1-inch QHD display, powerful Qualcomm Snapdragon 845 processor and the kind of table-stakes features you've come to expect on a phone in this class, from wireless charging to water and dust resistance. There's no pricing yet, with the carriers accepting pre-orders later in the month, though I'm guessing it comes in around $700 or so, possibly less. I'm pleased LG is holding onto what is becoming an endangered species on high-end phones, a standard headphone jack.